Quality Management and Strategic Alliances in the Mango S...
Zúñiga-Arias, Guillermo E.
This book develops an integrated research framework in which social science and natural science merge in the analysis of the relationships and transactions within the mango supply chain from Costa Rica. More specifically, behaviour economics, and institutional economics is combined with quality management and product development techniques. This book is also important because it uses an innovative gaming simulation for research and not only fo...